WPS News

WPS and Barth Groep form a strategic alliance to meet growth goals

Written by Xenia Klop | 30 March 2021

In February of 2021 WPS and the Barth Groep formed a strategic alliance.

WPS’s filled order portfolio and international ambitions stood at the basis of forming this alliance. In particular a number of large projects were a reason to look for a dependable partner for WPS. WPS has the ambition to keep growing and developing itself as a system integrator. With this said, WPS has also chosen not to develop and build all components of the systems as previously, but outsource some of this, yet another reason for finding the right strategic partner.

“During the discussions with the Barth Groep we noticed that both companies see high quality and strong relationships as a key point for cooperating.”
Other items on the WPS wish list were, that a reliable partner had to be large enough and has a strong service track record with their customers. This led us to choosing the Barth group as our partner.” According to Digna van Zanten, Managing Director WPS.

“We are very pleased to have WPS as our strategic partner. WPS’s core values fit seamlessly in our own company strategies of customer care, innovation and capacity to empathize with customers. Additionally interesting to us is that WPS services the horticultural and agriscience market.” according to Henk Verschoor, Managing Director Barth Groep, Divisie Industrial Solutions.

For over 25 year WPS develops and manufactures innovative solutions for the international floral industry and agriscience clients.

Tailored solutions at Barth Group

The Barth Groep Industrial Solutions division consists of 5 technology companies, specialized in development of customer-specific machines and logistic solutions. With expertise in the field of mechanical engineering, production and assembly, industrial control in combination with robotics and high-quality vision, it is a good match to the WPS product portfolio